Latin America guide


Reggaeton - Here to Stay

"Oye Mi Canto"; Hear my song. Latinos, Puertosex.Reggaeton today has grown in size over
Ricans in particular, have been stating thisthe past few years; evidenced by the track
for years. Trying to get anyone who willmentioned in the beginning of this article.
listen to hear their music: Reggaeton. A"Oye Mi Canto" was released in the summer of
blend of Spanish rap style lyrics laced over2004 by rapper Noreaga featuring a well known
a sped up reggae drum beat. Many people inreggaeton artist by the name of Daddy Yankee
the U.S. got their first taste of Reggaetonand also featuring GemStar, Big Mato and Nina
with "Oye Mi Canto" in the summer of 2004. InSky. This song appeared on the Billboard
fact, Reggaeton was developed 30 years ago incharts and was in heavy rotation on radio
Panama when Jamaican immigrants were broughtstations everywhere. Everyone, including
over during the building of the Panama Canal.Noreaga believed that they had stumbled upon
With them, they brought Reggae music.Insomething new. But recently artists from
1985, rapper Vico C from Puerto Rico producedPuerto Rico (which arguably produces the most
the first Spanish-language Hip-Hop record.popular artists of reggaeton) have emerged to
Thus the two main influences of the genrebe popular outside of la isla del encanto:
were in place, as well as the two mainTego Calderon, Don Omar, Winsin y Yandel,
producing countries. During theHector y Tito, Daddy Yankee, Baby Rasta y
mid-nineties, Puerto Ricans were making theirGringo and Ivy Queen. These are the most
own material, with hip-hop influences, andpopular artists in Puerto Rico and most of
recording what is considered to be the firstLatin America. They are credited with
Reggaeton tracks. Today, the music isbringing it to the mainstream, amassing a
flourishing in both Puerto Rico and Panama.large following in areas like New York,
And it now appears to be headed to theFlorida, Boston and Chicago.Large companies
U.S.The music is very similar to Jamaicanare taking notice as well. Last year,
Reggae or Ragga. The same rhythm is employedRoc-A-Fella Records, best known for rappers
and the vocals tend to be reggae style thoughJay Z, Beanie Sigel and Foxy Brown, created
hip-hop style vocals are becoming extremelyan extension of the label for Latin artists
popular. The lyrics are often about Love,known as Roc-La-Familia. Bad Boy mogul Sean
Cheating, Street Life, Passion and"P Diddy" Combs also has started Bad Boy
Misunderstandings. Although there are plentyLatino. The genre that was once chastised is
of artists that have incorporated raunchybeginning to flourish.
lyrics the have to do with nothing but



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